Stefan Tochev joined MDPI in August 2020. He graduated from the University of Guelph (Canada) with a BA Honors in Sociology and has a Post Diploma in Marketing Management from George Brown College (Canada). With over 10 years of experience as a Project Manager and Research Project Consultant for global market research studies mainly in the field of pharmaceuticals and healthcare, he believes market research and insight strategy are key pillars for effective brand marketing and communications.